Profit Plus from the house of Ambalal Shares and Stocks Private Limited (ASSL), was the first corporate member of the NSE and BSE from Vellore, Tamil Nadu. Started in 2010, today, ASSL is one of the fastest growing stock-broking companies in the country. A member of NSE, BSE and MCX since April 2011, ASSL also has their own Depository Participant (DP) since 2012.
A thought leader in the market, ASSL has a client base of over 25000 and a staff of over 200 people as of today. The company offers pan-India services in equities, futures & options, currency derivatives, commodities, mutual funds and insurance.
Ambalal Multi Commodities Private Limited (AMCL) is a group company of Ambalal and is a member of MCX and provides investment, hedging and trading opportunities in commodities markets.
The idea behind Profit Plus was simple - to bring down the breakeven price so that the client benefits. As regulatory charges or taxes cannot be changed or reduced, paying no brokerage for a trade gives the client higher profits.


Profit Plus offers subscription-based and brokerage-free trading services that are cost-effective and will not only help you save money, but also make more.
We utilize best-in-class trading softwares that are continually upgraded in order to deliver financial solutions of value to our clients. Our aim is to establish long-term relationships with all our clients and revolutionalize the way India trades.

Why Profit Plus?

What differentiates Profit plus from other brokers is that while traditional brokers charge brokerage ranging from 0.01% to 0.1% and discount brokers charge anywhere between Rs 9 to Rs 20 per executed offer apart from the tax that they pay on brokerage, with Profit Plus the client pays zero brokerage and paying no brokerage for a trade gives the client much higher profits.


To build an excellence driven organization that focuses on delivering delight and value to its customers through sustained employee engagement and development.


To be a leading player in providing integrated investment & advisory services to over 1 lakh customers in the financial sector by 2020 through reliable and trusted ICT platforms.


Mr. K. Jawarilal Jain


Mr. Jawarilal Jain has rich, cross-domain experience spanning 26 years in a variety of core sectors including the Stock Market, Real Estate, Construction and Jewellery business.

Mr. Jain holds a master’s degree in sociology and is a philanthropist by nature. He has contributed significantly to the economic and social growth of the Ambalal Group in general and of Ambalal Stocks & Shares Private Limited in particular by modernizing the outlook of the company.

As much a philanthropist as a businessman, Mr. Jain’s deep commitment to social causes is well known, and his efforts and generosity when natural calamities struck the state of Tamil Nadu will not be easy to forget.


Mr. Jawarilal Karan, 25,  is the second promoter with a proposed 25% equity stake holding. With a keen interest in retail electronics, this young businessman is the managing partner at Ambalal Electronics, Vellore. After completing his B.Tech EEE and MBA from the prestigious Cardiff University, Mr. Karan has recently returned to India. It is thanks to his innovative ideas and quick decision making skills that Mr Karan has achieved so much at such a young age.  Apart from being an integral part of Amabalal Electronics, this result-oriented and self-motivated industrialist is also a well-known name in the real estate and construction sector.

Mr. Sriramulu Gopal, Managing Director of Ambalal Shares & Stocks Private Limited and Ambalal Multi Commodities Private Limited, has more than 16 years of experience in the financial sector. Mr. Gopal’s success mantra is simple – Dedication, Hard work & Obedience. His expertise in developing and strengthening management teams and his years of experience in leading people – staff, investors and stakeholders, is a major asset to the company. His ability to establish sustainable relationships with the customers, suppliers as well as the stakeholders has helped the company reach where it is today. A master of all trades, Mr. Gopal also has experience in risk management and surveillance, client acquisition, advisory services, distribution services and managing HNI clients.

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